Blue Concept · Digital agency · Tangier. A page of ink that turns blue
Three-language website for a Tangier digital agency, with service pages grounded in a study of the local market, and an Instagram reel animated in code with a Darija voice-over.
- Year
- 2026
- Status
- Preview online · final content and launch in preparation
The need
An agency that sells image has to prove its quality on the first screen. Blue Concept wanted a site that speaks to Tangier's professionals and shops, in three languages, and presents its offers clearly.
Our approach
The “Ink” direction. Off-white paper and a single royal-blue ink taken from the agency's identity. As you scroll, the mark grows until it tints the whole page blue: the logo becomes the setting. Three directions were shown to the client before this one was chosen.
Service pages grounded in the market. Before writing, we studied public prices in the Moroccan market, competing agencies and what clients search for. The website, social media and brand identity pages exist in French, English and Arabic (right to left), each with its own address.
A reel that tells a story. “The ad nobody watches”: a failed ad that the agency rebuilds live, with a voice-over in Darija. The whole animation is written in code, logo included, with no stock footage.
What we delivered
- “Ink” art direction and scroll animations
- Site in French, English and Arabic (right to left)
- Three service pages per language, based on market research
- Packaged offers with a prefilled WhatsApp message
- Portfolio and case study structure
- Automated tests in Chrome and Safari, from 360 to 1,440 px
- Instagram reel animated in code, Darija voice-over (in production)
Will your project be next?
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contact@brightintent.agency